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| Natural Laundry Detergent |
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Features
- Environmentally-friendly laundry detergent is tough on grease and easy on the environment
- Concentrated formula uses less packaging, less water, and less fuel
- Formulated to work in high-efficiency and standard machines
- Works in all water temperatures
- Free of fragrances and dyes
- Non-toxic & biodegradable
- Hypo-allergenic
- Free of phosphates & optical brighteners
- Safe for septic & greywater systems
- Not tested on animals
- Kosher-certified
- What Does "Free & Clear" Mean?
- "Free" refers to the absence of added fragrances. Seventh Generation carefully selects ingredients that have minimal scent so that fragrances are not necessary. Some conventional products that are called “Free” actually use masking agents to cover the scent of their ingredients. Masks are fragrances that do not have a strong odor of their own, but can "overload" the olfactory sense so other fragrances are difficult to detect, too.
- "Clear" is used to indicate that no dyes or pigments are added to the cleaning product. The dyes and pigments used in most conventional cleaning products are not biodegradable, and have aquatic toxicity.
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